SSMRV College

Dr. Vijayashree L.

Principal

MBA, M.Phil., Ph.D., NET 

Dr L. Vijayashree is an accomplished academic leader, innovation strategist and entrepreneurship mentor with over nineteen years of academic experience, including three years as Head and Professor of MBA and four years in industry. She blends institutional leadership with a strong commitment to research, intellectual property creation, and start-up incubation. A certified Harvard Design Thinker, she has delivered numerous invited talks, mentored entrepreneurs, and secured multi-crore grants for student-led innovation projects across India. She is a regular columnist in daily newspapers, sharing insights on student development, particularly within business schools, and is known for advocating creative teaching methods such as role plays, games, street theatre, simulations, exercises and mind mapping to enhance engagement and learning outcomes. Her work is further enriched through collaborations with leading International and National bodies, including universities in Singapore and Taiwan, RIPO Belarus, the Entrepreneurship Development Institute of India and the Department of Science and Technology, among several others.

Achievements

Publications and Career Grants

Awards & Recognition

Career Highlights

Doctoral Supervision
  • Guided five Ph.D. scholars to successful completion at Visvesvaraya Technological University (VTU), Karnataka.
Editorial Roles
  • AMC Indian Journal of Entrepreneurship
  • Member of Scientific Technical Committee and Editorial Board on Arts, Management and Social Sciences assisted by King Mongkut’s University of Technology Thonburi, Thailand
  • Advisory Editor of Mustang Journal of Law and Legal Studies, USA
  • Editorial Board Member for International Journal of Social Science Research, USA
  • Editorial Board Member for Indian Journal of Entrepreneurship
  • Reviewers Committee in International Journal of Human Resource Management
  • Reviewers Committee in FOREX – Technical Journal
  • Reviewers Committee in CMS Journal of Management – India
Academic & Professional Memberships
  • BoS Member – VTU (2020–2022).
  • BoE Member – VTU (2017–2018), SPMVV University (Tirupati), Ramaiah University (Bangalore), CMRIMS Autonomous  and VTU online university courses.
  • Academic Advisory Member – NHRD.
  • Member – ESI, PF Committee & HR Committees of FKCCI.